People are at the heart of New Belgium – and always have been. We embrace our coworkers and support full and meaningful lives for them, their families, and our communities – expanding the definition of wellbeing to include much more than just financial or physical health. As we’ve grown, we continue to evaluate the needs of our coworkers and communities, and we continue to evolve our approach to meet their greatest needs through things like our comprehensive benefits, community partnerships, and volunteer opportunities. While we're far from perfect, we understand success is a collaborative effort, so investing in the success of others is investing in the success of us all.

From the beginning, we’ve focused on our superpower – making great beer and doing it responsibly. Our coworkers are skilled experts, with talents honed over time, who take pride in their craft. Becoming one of America’s largest and fastest-growing craft breweries has only increased our ability to invest in innovation and quality. Over the years, we’ve won a collective 51 medals at the Great American Beer Festival across our portfolio of New Belgium and Bell’s beers. Our team started making sours way back in 1999, and now operate the largest sour beer program in the United States. With a spirit of innovation at our core, we continue to push the bounds of all that it means to be a brewer in today's ever-evolving world.

We believe business should be a force for good, and we recognize we can’t do it alone. As a certified B Corp since 2013, our commitment to social and environmental accountability plays a vital role in our business operations as we strive to leave a lasting positive impact on our coworkers, our customers, and our communities. By investing in things like climate impact mitigation efforts and a scalable philanthropic model, we consistently evaluate the impact we have in the world, and empower our coworkers to do the same. We recognize this work is never done, and we recognize we have a lot of work yet to do. But we're in it for the long haul.

Having fun is central to our business. It allows for work to be a space that drives meaning and connection, as we prioritize fostering a sense of inclusion and belonging for all. We encourage people to take risks, push boundaries, and let their freak flags fly because ideas that change the world rarely come from a textbook or follow a straight line. At New Belgium, every coworker receives a custom bicycle on their one-year anniversary, and at 10- and 20-year anniversaries we give everyone a paid sabbatical to recharge and pursue other passions. We’ve always approached culture intentionally – a strong organic community of good people who each bring their own unique experiences mixed with programs and traditions that give us time to have fun together and a strong sense of shared purpose.